We have all seen and experienced failures in life – the Yugo comes immediately to PubClub.com’s mind – and now there is a museum in San Francisco devoted to what it describes as “a treasure trove of fascinating failures.”
It is the internationally renowned Museum of Failure is making its highly anticipated San Francisco debut celebrating high hilarity “oops” moments in Fisherman’s Wharf (145 Jefferson Street): Open to the general public April 12.
Building on sold-out runs worldwide and a celebrated stint in Los Angeles, the Museum of Failure invites visitors to explore more than 150 historical missteps, oddities, and corporate flops in a dynamic 10,000-square-foot space. From Apple’s ill-fated Newton to the bizarre Hula Chair and Colgate’s ill-advised frozen lasagna plus the German “Spray On Condom”, the Museum of Failure is an attraction that highlights how embracing missteps can ultimately spark growth and innovation.
“What would be a museum dedicated to failure without some last minute snafus,” laughed Martin Biallas, CEO of SEE Global Entertainment, which is bringing the attraction to San Francisco. “With so much of our modern world created in San Francisco and the Bay Area, this is a natural fit for tech bros, science sisters and the new world of AI creatives.”
Tickets are on now online at www.themuseumoffailure.net.
SEE Global Entertainment, a leader in the entertainment industry, brings invaluable expertise in creating and managing unforgettable attractions. This Summer, SEE Global brings a permanent exhibit to the same Fisherman’s Wharf site, Smurfs: The Adventure to coincide with the new Smurfs film, starring Rihanna as “Smurfette.” The Smurfs retail store is now open.
“The Museum of Failure® is a perfect addition to the diverse attractions at Fisherman’s Wharf,” said Rodney Fong, President of Fong Real Estate, which owns the venue. “It’s thought-provoking, fun, and uniquely suited to San Francisco—a city that has always thrived on innovation. That plus SEE Global’s upcoming Smurf exhibit is good news for everyone looking for a good time along San Francisco’s tourist central, our northern waterfront.”
Beyond the laughs and surprises, the Museum of Failure® shines a light on the value of mistakes and the resilience required to transform setbacks into opportunities. Set against the backdrop of a city celebrated for its trailblazing technology and entrepreneurial spirit, the Museum of Failure® offers a memorable, must-see experience that aligns perfectly with the Bay Area’s appetite for pushing boundaries.
“San Francisco is known as the tech and innovation capital of the country, if not the world,” Biallas added. “People who created AI and the Internet understand the importance of failure. I think the folks in ‘Cerebral Gulch’ and Silicon Valley will flock to this exhibit. To paraphrase FDR, the only thing we have to fear is failure itself.”
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