Gold Lager Debuting For Super Bowl Parties XLVII
When The King (Budweiser) introduced a new beer for The Queen (Bud Light) it was like The King of Queens, so to speak.
Bud Light Platinum, which hit the market this time last year, proved to be right in my wheelhouse. It’s got flavor, is as smooth as a James Bond line (Sean Connery) and has a stronger kick than David Beckham. Read my review of Bud Light Platinum!
Now Budweiser is coming out with Black Crown beer. And I can’t wait to try it.
Black Crown is my type of beer. It’s a blonde lager – which I prefer above all other types of beer – and has a whopping 6% alcohol content. You’ll get to know it well during the Super Bowl commercials, but it’s actually on the market now so you can go to the grocery store and take it to a Super Bowl party.
Here’s how Anheuser-Busch describes Budweiser Black Crown:“With a blend of two-row caramel malt and four types of domestic hops, Budweiser Black Crown is finished on a bed of Beechwood chips for a smooth, balanced taste. Incorporating the proprietary yeast directly descended from the original Budweiser yeast strain used by Adolphus Busch in 1876, Budweiser Black Crown retains the key characteristics of Budweiser with its clean taste and high drinkability.
“Featuring more body, color and hop character than the flagship lager, it also has a slightly higher alcohol content at 6% ABV.”
The recipe for Budweiser Black Crown created right here in L.A., by Los Angeles brewmaster Bryan Sullivan. A dozen A-B brewmasters were asked to create blends for a new beer and after input from customers, the original field was narrowed to six. And, eventually, to the one that became Budweiser Black Crown.
But enough talking about it, time to taste it, right!?