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Go Inside The Rolling Stones Official Merchandise Store ‘RS No. 9 Carnaby’ In London

September 9, 2020 by kevinwilkerson Leave a Comment

You Can Always Get What You Want In This Themed Store A For Fans Of The Band

Rolling Stones in merchandise store No. 9 Carnaby
The Rolling Stones hang out in their new store, Rolling Stones in merchandise store No. 9 Carnaby, in London’s Soho. Photo: Dave Hogan

If you’ve not been able to get any satisfaction in finding authentic Rolling Stones merchandise, then this should satisfy your desires.

The Rolling Stones now have an official merchandise store, ‘RS No. 9 Carnaby,’ at 9 Carnaby Street in London’s Soho District.

The new store, created in partnership with Bravado, Universal Music Group’s merchandise and brand management company, features all of the hallmarks of the iconic band and includes exclusive new fashion label ‘RS No. 9 Carnaby.’

“Soho has always encapsulated Rock ‘n’ Roll so Carnaby Street was the perfect spot for our own store” the band announced in a statement. “We are confident this exciting project that our friends at Bravado have created will be an unrivalled experience for everyone to come to London and enjoy.”

Rolling Stones RS No9 Carnaby store
This is a definite selfie spot in the store. Photo: Katie Brook
Rolling Stones RS No9 Carnaby store
The Rolling Stones RS No9 Carnaby store is a band’s fan dream house. Photo: Katie Brook
Rolling Stones RS No9 Carnaby store
The Rolling Stones RS No. 9 Carnaby store has everything for the Stones fan. Photo: Katie Brook
Rolling Stones RS No9 Carnaby store
If you can’t get no satisfaction for Stone merch in this store, then you’re a hard-to-please fan. Photo: Katie Brook
Rolling Stones RS No9 Carnaby store
The store, as the name imples, is at No. 9 Carnabay in London’s Soho. Photo: Katie Brook

The band’s continuing album and single releases will be at the heart of the shop’s pulse.  Music will be available to buy including the Goats Head Soup album and Scarlet single along with an exclusive 500 copies of the Goats Head Soup 2020 album in the Stones Red color.

The store’s windows feature a world first soundwave installation – taken from the opening to the 1966 hit track ‘Paint It Black’. The audio of the beginning of the iconic song is visualized as a soundwave and rnterpreted into a striking red metal sculpture.

Jointly curated by the Rolling Stones and Bravado, the shop fit follows the brand colours of red and black.  The glass floor features many of the bands lyrics, and the fitting rooms are adorned with iconic album artwork; Exile on Main Street (1972) and Some Girls (1978).

Inside, there is an exclusive and curated mix of collections and collaborations for fans all Stones fans.

The store also introduces ‘Stones Red,’ the official color from Pantone which is seen in the design elements of the store as well as an exclusive apparel and accessories collection.

Sound, vision, and lighting are key store components. Five 90-inch portrait screens display a film made exclusively for the store showing footage across the rich history of the band. Speakers from high end British audio brand Bowers & Wilkins will play tracks from the greatest rock ‘n’ roll band in the world.

Exclusive store collaborations include Chateau Baccarat, from French luxury brand Baccarat, a collection of crystal wine glasses, champagne flutes, tumblers, wine decanter, and a beer glass engraved with the Tongue and Lips of the Rolling Stones. Other exclusives include The Soloist chairs and scarves and from premium Swedish raincoat brand Stutterheim there is a handcrafted high quality rubberised cotton raincoat which features the Rolling Stones logo.

More collaborations will follow in the future.

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