By The Nightlife Blogger, PubClub.com
There is a trend happening but I have long prided myself on being a trend setter and not a trend follower.
Beer drinking is declining in America. For the first time since 1999, beer shipments were on track to fall below 200 million barrels. Craft beer consumption is falling and several craft breweries have closed. Anheuser Busch didn’t help matters with its failed Bud Light marketing campaign using a transgender influencer.
But I, for one, am bucking this trend, for I am doing my part to reverse the decling of beer consumption in America.
My fridge always has beer in it (I keep it in the vegetable crisper, which I refer to as the “beer crisper” because it is the coldest part of the refrigerator), when I go out I have a “beer first” mentality and rarely drink the “beer alternatives” such as hard seltzers. I love canned beer, bottled beer, draft beer, craft beer, some main brand beers and beer festivals.
There is something about beer that you can’t from other beverages, alcoholic or otherwise. You can pound beer. Or just sip it. It’s great on a hot day. It’s perfect for watching sports, for celebrating with others, for drinking at a concert or festival. Beer is as versatile as a dual-threat quarterback in football. No other alcoholic beverage can do the same.
With the right pacing, you can also have one beer or six beers. Sometimes more, without feeling overly wobbly. It is
By the way, I am also helping to boost consumption of tequila, rum and wine.