Wine Lounge To Be Part Of Fans Village
Sonoma County, not Napa Valley, has been awarded the title of Official Wine Supplier of the 2016 Super Bowl 50, taking place in the San Francisco Bay Area Feb. 7 of that year.
With so many wine areas to choose from – including Monterey to the south and Mendocino to the north – it’s a win-wine situation for the Super Bowl and fans.
This means that Sonoma County wines will be exclusively poured at all official Super Bowl events, functions and parties. Sonoma County will also have its own Fan Village up for eight days in San Francisco. It will feature a wine lounge, wine-pouring and tourism event. Approximately a million fans are expected to go through the Fan Village.
“This will be the single largest event in Super Bowl history,” said Keith Bruce, CEO of the Super Bowl Host Committee, to the more than 700 attending the Sonoma County Tourism and Wine Tourism Marketing meeting at the Hyatt Vineyard Creek Hotel & Spa in Santa Rosa. The overall goal is to “create a legacy” so the Super Bowl will return to San Francisco in the future.
The Super Bowl itself is not in San Francisco, but at Levi’s Stadium to the north in Santa Clara. “The City,” however, will host most of the pre-event festivities.
Here’s the official website of Super Bowl 50: sfbaysuperbowl.com.