Iconic Wine Is Again Just $1.99 A Bottle By Kevin Wilkerson, PubClub.com Wine & Spirits Blogger Two Buck Chuck, the iconic wine and signature item of the Trader Joe's affordable gourmet grocery store, is back to costing two bucks. In California, anyway. Charles Shaw wine pretty much carried the Trader Joe's brand on its back until people realized the … [Read more...]
Two Buck Chuck Celebrates 15 Years At Trader Joe’s Stores
Nearly A Billion Bottles Or Charles Shaw Wines Have Been Sold At TJs It is an icon, a symbol of great value and the signature item of a speciality food store. Two Buck Chuck, the venerable cheap wine that's good enough to drink and even brag about and use at house parties, turned 15 in 2017. Introduced by Trader Joe's in 2012 it's become one of the most popular wines of … [Read more...]
Since When Did Two Buck Chuck Become Three Buck Chuck?
Trader Joe's Beloved Wines Now $2.99, Even In California By Kevin Wilkerson, PubClub.com Wine Blogger Did I miss the announcement? When Two Buck Chuck increased its price from its long-standing original price of $2 to $2.50 a few years ago, it made national news. But when did it go up to three dollars!? I just discovered this the other day while in Trader … [Read more...]